Abstract
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive
environment
Product coverage
Beer; Cider/perry; FABs (flavoured alcoholic beverages); Spirits; Wine
Executive summary
1. EXECUTIVE SUMMARY
Beer and the local breweries
Beer in Bosnia and Herzegovina has a strong tradition, and is, without a
doubt, the leading alcoholic drink in this country. Beer brewing is a
tradition that goes back more than 100 years. It is the most popular drink in
stores, restaurants and cafes. The presence of domestic brands is very strong,
as well, beer from surrounding countries, and around the world sell very well.
Promotional activities have proven to be essential for boosting sales.
Domestic wine production
Although domestic wine production was very strong, especially in southern
parts of Bosnia and Herzegovina, in the years before civil war (1991-1995),
after the war, wine production declined drastically. Destroyed land,
productions facilities and business structures are the main reasons for a slow
recovery. Within the review period, local authorities have tried to promote a
series of investment projects, aimed at the reconstruction of infrastructure
and vineyards.
Contraband impacts market
Contraband has been a serious issue in Bosnia and Herzegovina since its
foundation in 1992. In the early years after the war ended, this type of
activity affected the economy of the country heavily. Smuggling avoids tax
payments to official bodies, and has become a very popular crime. It is
estimated, that about 30% of wine and spirits are sold illegally, meaning huge
tax losses for the country.
In the review period, the state has become more determined to stop this kind
of crime, and has invested large sums of money into better border control, as
well as inspection of suspicious companies. Help from the European Union, the
U.S., and other supporting countries, in terms of education, equipment and
personnel aid has helped official institutions to push down black market sales.
VAT to be introduced by 2006
One of the most currently discussed topics in Bosnia and Herzegovina is the
implementation of Value Added Tax (17%) as of January 2006. State officials
are hoping that the new taxation system will provide more efficiency in tax
collecting. However, it is very likely that the new taxation system will have
a negative impact on consumerism in the first six months of implementation.
Financial analysts predict a very ' dry' first year of the tax implementation,
which will have an impact on alcoholic drinks, as well as on other markets.
They also predict that markets will need at least a six month period to
stabilise after introduction of the new taxation system.
Table of Contents
- 1. EXECUTIVE SUMMARY
- 2. OPERATING ENVIRONMENT
- 2.1 Consumer Expenditure on Alcoholic Drinks
- Summary 1 General Economic Indicators Bosnia and Herzegovina
- 2.2 Taxation and Duty Levies
- Summary 2 Bosnia and Herzegovina Wine Import Tarrifs
- 2.3 Legislation
- 2.4 Contraband/Parallel Trade
- 2.5 Duty Free
- 2.6 Packaging
- 2.7 Drinking habits
- 3. ALCOHOLIC DRINKS
- 3.1 Market Performance
- Table 1 Sales of Alcoholic Drinks by Sector: Total Volume 2000-2005
- Table 2 Sales of Alcoholic Drinks by Sector: Total Value 2000-2005
- Table 3 Sales of Alcoholic Drinks by Sector: % Total Volume Growth
2000-2005
- Table 4 Sales of Alcoholic Drinks by Sector: % Total Value Growth
2000-2005
- 3.2 Company Profile - Bobita Co Ltd -- Citluk
- Summary 3 Bobita Co: Production Statistics 2005
- 3.3 Sarajevska Pivara D.D. ( Sarajevska Brewery )
- Summary 4 Sarajevska Pivara Operational Indicators 2004
- Summary 5 Sarajevska brewery: Production Statistics 2005
- 3.4 Distribution
- Table 5 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector:
Volume 2005
- Table 6 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: Value
2005
- Table 7 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: %
Volume 2005
- Table 8 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: %
Value 2005
- Table 9 Off-trade Sales of Alcoholic Drinks by Sector and Distribution
Format: % Volume Analysis 2005
- 3.5 Forecast Market Performance
- Table 10 Forecast Sales of Alcoholic Drinks by Sector: Total Volume
2005-2010
- Table 11 Forecast Sales of Alcoholic Drinks by Sector: Total Value
2005-2010
- Table 12 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume
Growth 2005-2010
- Table 13 Forecast Sales of Alcoholic Drinks by Sector: % Total Value
Growth 2005-2010
- 4. BEER
- Table 14 Sales of Beer by Subsector: Total Volume 2000-2005
- Table 15 Sales of Beer by Subsector: Total Value 2000-2005
- Table 16 Sales of Beer by Subsector: % Total Volume Growth 2000-2005
- Table 17 Sales of Beer by Subsector: % Total Value Growth 2000-2005
- Table 18 Company Shares of Beer by National Brand Owner 2000-2004
- Table 19 Company Shares of Beer by Global Brand Owner 2000-2004
- Table 20 Brand Shares of Beer 2001-2004
- Table 21 Forecast Sales of Beer by Subsector: Total Volume 2005-2010
- Table 22 Forecast Sales of Beer by Subsector: Total Value 2005-2010
- Table 23 Forecast Sales of Beer by Subsector: % Total Volume Growth
2005-2010
- Table 24 Forecast Sales of Beer by Subsector: % Total Value Growth
2005-2010
- Table 25 On-trade vs Off-trade Sales of Beer: Volume 2000-2005
- Table 26 On-trade vs Off-trade Sales of Beer: Value 2000-2005
- Table 27 On-trade vs Off-trade Sales of Beer: % Volume Growth 2000-2005
- Table 28 On-trade vs Off-trade Sales of Beer: % Value Growth 2000-2005
- Table 29 Off-trade Sales of Beer by Distribution Format: % Analysis
2000/2005
- 5. WINE
- Table 30 Wine Imports and Exports 2001-2002
- Table 31 Sales of Wine by Subsector: Total Volume 2000-2005
- Table 32 Sales of Wine by Subsector: Total Value 2000-2005
- Table 33 Sales of Wine by Subsector: % Total Volume Growth 2000-2005
- Table 34 Sales of Wine by Subsector: % Total Value Growth 2000-2005
- Table 35 Forecast Sales of Wine by Subsector: Total Volume 2005-2010
- Table 36 Forecast Sales of Wine by Subsector: Total Value 2005-2010
- Table 37 Forecast Sales of Wine by Subsector: % Total Volume Growth
2005-2010
- Table 38 Forecast Sales of Wine by Subsector: % Total Value Growth
2005-2010
- Table 39 On-trade vs Off-trade Sales of Wine: Volume 2000-2005
- Table 40 On-trade vs Off-trade Sales of Wine: Value 2000-2005
- Table 41 On-trade vs Off-trade Sales of Wine: % Volume Growth 2000-2005
- Table 42 On-trade vs Off-trade Sales of Wine: % Value Growth 2000-2005
- Table 43 Off-trade Sales of Wine by Distribution Format: % Analysis
2000/2005
- 4. SPIRITS
- Table 44 Sales of Spirits by Subsector: Total Volume 2000-2005
- Table 45 Sales of Spirits by Subsector: Total Value 2000-2005
- Table 46 Sales of Spirits by Subsector: % Total Volume Growth 2000-2005
- Table 47 Sales of Spirits by Subsector: % Total Value Growth 2000-2005
- Table 48 Company Shares of Spirits by National Brand Owner 2000-2004
- Table 49 Company Shares of Spirits by Global Brand Owner 2000-2004
- Table 50 Brand Shares of Spirits 2001-2004
- Table 51 Forecast Sales of Spirits by Subsector: Total Volume 2005-2010
- Table 52 Forecast Sales of Spirits by Subsector: Total Value 2005-2010
- Table 53 Forecast Sales of Spirits by Subsector: % Total Volume Growth
2005-2010
- Table 54 Forecast Sales of Spirits by Subsector: % Total Value Growth
2005-2010
- Table 55 On-trade vs Off-trade Sales of Spirits: Volume 2000-2005
- Table 56 On-trade vs Off-trade Sales of Spirits: Value 2000-2005
- Table 57 On-trade vs Off-trade Sales of Spirits: % Volume Growth
2000-2005
- Table 58 On-trade vs Off-trade Sales of Spirits: % Value Growth 2000-2005
- Table 59 Off-trade Sales of Spirits by Distribution Format: % Analysis
2000/2005
- 6. FABS
- Table 60 Sales of FABs by Subsector: Total Volume 2000-2005
- Table 61 Sales of FABs by Subsector: Total Value 2000-2005
- Table 62 Sales of FABs by Subsector: % Total Volume Growth 2000-2005
- Table 63 Sales of FABs by Subsector: % Total Value Growth 2000-2005
- Table 64 Company Shares of FABs by National Brand Owner 2000-2004
- Table 65 Company Shares of FABs by Global Brand Owner 2000-2004
- Table 66 Brand Shares of FABs 2001-2004
- Table 67 Forecast Sales of FABs by Subsector: Total Volume 2005-2010
- Table 68 Forecast Sales of FABs by Subsector: Total Value 2005-2010
- Table 69 Forecast Sales of FABs by Subsector: % Total Volume Growth
2005-2010
- Table 70 Forecast Sales of FABs by Subsector: % Total Value Growth
2005-2010
- Table 71 On-trade vs Off-trade Sales of FABs: Volume 2000-2005
- Table 72 On-trade vs Off-trade Sales of FABs: Value 2000-2005
- Table 73 On-trade vs Off-trade Sales of FABs: % Volume Growth 2000-2005
- Table 74 On-trade vs Off-trade Sales of FABs: % Value Growth 2000-2005
- Table 75 Off-trade Sales of FABs by Distribution Format: % Analysis
2000/2005
- 7. DEFINITIONS